PCA Group implements Real Time Marketing for Vodafone UK with “impressive results”
PCA Group, the predictive customer analytics consultancy, has devised and implemented a Real Time Marketing Pilot for Vodafone UK. The Pilot delivers dramatically increased cross-sell rates and customer satisfaction. As a result, Vodafone UK is now further enhancing the solution and will extend it across other customer facing channels within the UK. Download the case study in PDF format.
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